SonicWall, ADT Ink Partnership to Offer Managed Cybersecurity Solutions to SMBs

Founded in 1874, ADT has long been synonymous with security. A new strategic partnership with SonicWall further expands the Florida-based company’s footprint into cybersecurity.

In a public release, “ADT Selects SonicWall as Exclusive Provider of Managed Cybersecurity Service Offering for SMBs,” the companies announced their plans to offer an exclusive managed security offering to small- and medium-sized businesses (SMB).

“The financial impact of a cyberattack can easily result in a company closing its door,” said SonicWall President and CEO Bill Conner in the official release. “As these threats evolve, so must the tactics we employ to protect organizations of all sizes. Their No. 1 focus should be on their business needs and operations, not on looming online threats.”

With SonicWall, ADT will deliver managed cybersecurity to SMBs much in the same manner as they simplify physical home security for the consumer market. This turn-key approach will make it easy and affordable for SMBs to protect their networks, data, email and brand — all for a single monthly price.

“For more than a century, ADT has been monitoring and responding to emerging threats for our customers. We will continue to do so with the help of cybersecurity pioneers like SonicWall … ”

— Jay Darfler
SVP Emerging Markets
ADT

“For more than a century, ADT has been monitoring and responding to emerging threats for our customers. We will continue to do so with the help of cybersecurity pioneers like SonicWall …,” said Jay Darfler, ADT SVP Emerging Markets.

ADT first began building its SMB cybersecurity offering in 2018 with the acquisition of Secure Designs, Inc (SDI). With the SonicWall partnership in place, ADT Cybersecurity now offers SMBs a truly end-to-end managed security solution. The new joint offering includes:

• Network security via SonicWall TZ series firewalls
• Secure email with SonicWall Hosted Email Security
• Encrypted traffic protection via SonicWall DPI-SSL technology
• 24x7x365 support from ADT
• Management of routine patching, software updates and firmware upgrades via ADT
• Optional SonicWall Capture Advanced Threat Protection (ATP) with patent-pending Real-Time Deep Memory Inspection (RTDMI™) technology

“We look forward to working with a world-renowned security provider to deliver the necessary tools to protect our customers,” said Conner.

SonicWall firewalls, secure email, cloud sandboxing and other networks security components are available now through ADT Cybersecurity.

Geoff Blaine

Sr. Vice President & Chief Marketing Officer | SonicWall

A 16-year veteran of the cybersecurity space, Geoff serves as Senior Vice President & Chief Marketing Officer. Geoff is a seasoned B2B marketing professional with core disciplines in digital strategy, content marketing, advertising and corporate communication. He also delivers a blend of real-world journalism experience, cybersecurity perspective and mainstream tech interest.

Geoff graduated with a Bachelor of Arts from the Gaylord College of Journalism and Mass Communication at the University of Oklahoma.