SonicWall Unveils Boundless 2020, Company’s Largest Ever Global Virtual Experience


The cybersecurity and technology landscapes have never changed so quickly — and without warning — as they did in 2020.

During the COVID-19 pandemic, SonicWall and its global partner community of more than 20,000 strong pivoted, innovated and protected more than 500,000 customers across the world. While it was business as usual, it was anything but.

We learned together. Persevered together. Worked together.

But now we look toward 2021 to take on new challenges and opportunities to better protect, connect and secure our customers. To unify us in this mission, SonicWall introduces Boundless 2020, a worldwide virtual event, Nov. 17-19, connecting SonicWall partners with our elite innovators, experts, leaders and special guests.

Boundless 2020: Three-Day, Multi-Language Virtual Experience

Exclusively for SonicWall partners, Boundless 2020 will feature more than 20 hours of exclusive content and hear from over 30 speakers and presenters. The event will include:

  • Engaging Keynotes
  • Special Celebrity Guests
  • Roadmap Previews
  • Key Go-To-Market Sessions
  • Product Breakouts
  • Industry Roundtables & Panels
  • Insights from Regional Sales Experts
  • Infinite Networking Opportunities

Tailored to the needs of SonicWall’s diversified global team, Boundless 2020 will also offer regional breakouts in local languages, including English, German, French, Italian, Spanish, Portuguese and Spanish.

“While challenging, this year has prompted companies to be more creative when bolstering solidarity amongst channel teams that are more dispersed than ever,” said The Channel Company CEO Blaine Raddon. “It’s inspiring to see the effort companies like SonicWall are putting forth to ensure the success of their partners, distributors and customers. This type of team investment is critical for end-of-year efforts by all, which will accelerate the business into and through the next few years.”

Supporting the event and SonicWall’s mission to deliver Boundless Cybersecurity that mitigates risk for enterprises, SMBs, higher education and government agencies are Boundless 2020 Diamond Sponsors ADT Cybersecurity, Ingram Micro and Infinigate, as well as Gold Sponsors The Channel Company, Exertis, Tech Data and ADN. SonicWall partners can boost brand awareness with remaining Gold or Silver sponsorship packages.

Featuring Celebrity Keynote Speaker Col. Chris Hadfield, Industry Experts

Referred to as “the most famous astronaut since Neil Armstrong,” Col. Chris Hadfield is a worldwide sensation whose video of David Bowie’s “Space Oddity” — seen by over 75 million people — was called “possibly the most poignant version of the song ever created,” by Bowie himself.

Acclaimed for making outer space accessible to millions, and for infusing a sense of wonder into our collective consciousness not felt since humanity first walked on the Moon, Hadfield continues to bring the marvels of science and space travel to everyone he encounters.

An international bestselling-author, Hadfield has written three books: ‘An Astronaut’s Guide to Life on Earth,’ ‘You Are Here’ and his children’s book, ‘The Darkest Dark.’ In addition, Hadfield released his musical album, Space Sessions: Songs from a Tin Can, in 2015. He is also featured on for his talk, ‘What I Learned from Going Blind in Space.’

The event will also feature a deep bench of industry icons, including Bruce Schneier, Keren Elazari and John Sileo.

Bruce Schneier

American cryptographer and computer security professional Bruce Schneier will lead a session on how technology is a key initiative to the greater public interest. Called a ‘security guru’ by The Economist, Schneier is the author of over a dozen books, including his latest, Click Here to Kill Everybody,’ as well as hundreds of articles, essays, and academic papers.

Schneier has testified before Congress, is a frequent guest on television and radio, has served on several government committees, and is regularly quoted in the press. Schneier is a fellow at the Berkman Klein Center for Internet & Society at Harvard University; a Lecturer in Public Policy at the Harvard Kennedy School; a board member of the Electronic Frontier FoundationAccessNow, and the Tor Project; and an Advisory Board Member of the Electronic Privacy Information Center and

Keren Elazari

Keren Elazari is an internationally recognized security analyst, researcher, author and speaker, working with leading security firms, government organizations and Fortune 500 companies.

Elazari is the first Israeli woman to give a TED talk at the official TED Conference, and her TED talk about hackers has been viewed by millions, translated to 30 languages and is one of TED’s most watched talks on the topic of cybersecurity.

John Sileo

Boundless 2020 will also feature cybersecurity industry speaker John Sileo, who is a fun, high-energy expert who molds his first-hand experiences into successes as an award-winning author, 60 Minutes guest and keynote speaker to the Pentagon, Schwab and thousands of audiences ready to take concrete action on cybersecurity, digital privacy and tech/life balance.

Sileo is a Harvard graduate and author of four books, including ‘Stolen Lives: Identity Theft Prevention Made Simple.’

Robert (Bob) VanKirk on Twitter
Robert (Bob) VanKirk
President and CEO | Sonicwall
SonicWall’s President and Chief Executive Officer is Bob VanKirk. Under his guidance, SonicWall delivers more security-rich, cost-effective, partner-centric and user-friendly products and services than ever before. His articles bring together his vast knowledge of the cybersecurity marketplace and technology. In addition, he draws on his expertise in sales effectiveness and efficiency, partner strategies and marketing. His work helped deliver year-over-year growth for SonicWall, including record sales for FY2022. Before joining SonicWall, Bob was the Executive Vice President of Global Sales and Marketing with Silent Circle and served as SVP of American Sales and Service at Entrust. Bob received a B.A. from Davidson College and master’s degrees from North Carolina State University in Business and Policy.