Author: Bill Odell

Bill Odell

About: Bill Odell

Previously, as Executive Director of Marketing, Bill was responsible for overall marketing communications, campaign strategy and execution. With over 20 years of experience leading marketing for several innovative, category creating technology companies, Bill is a well-known and respected software marketing expert with deep expertise in the areas of marketing strategy and execution. Bill joined Dell after serving as acting CMO for Cisco’s telepresence line of business. He has also served in executive marketing roles for several emerging software companies including Helpstream, Right90, Interlace Systems, and Latitude communications. He started his technology marketing career at Sun Microsystems. He has a bachelor’s degree from the University of California Berkeley and an MBA from the Amos Tuck School at Dartmouth College.

Steve PatakyI am honored to highlight my esteemed colleague, Steve Pataky, Vice President of Worldwide Sales at SonicWall, who was just named CRN Channel Chief – the Top 50 Most Influential Channel Chiefs of 2017. Steve not only brings with him more than 25 years of experience and an industry reputation for architecting and executing global channel and go-to-market strategies, but also a deep and genuine passion for helping partners succeed.


There’s no question companies are being more proactive in their network security approach than ever before. We’ve made substantial gains as an industry, in terms of cybersecurity education and adoption rates across businesses of all sizes. But when major technology companies with multi-layered security programs are still falling victim to breaches year after year, it points to a different problem altogether – that even accepted security best practices can sometimes leave gaps.


Despite the dramatic increase in IT security spending over the last decade, we continue to see a similar increase in the number and the cost of IT security breaches. Consider that Gartner estimates that IT security spending will soar from $75 billion-plus in 2015 to $101 billion in 2018. And similar research firm Markets and Markets sees the cybersecurity market hitting $170 billion by 2020.